What You Will Get From HIX Writer’s AIDA Formula Generator?
Every output the tool delivers follows the AIDA method so you get an output that breaks your copy down into the following component parts:
Attention
An eye-catching headline that’s designed to get somebody interested so they want to investigate the rest of the content. This headline pops – telling your readers exactly what they can expect from your product.
Interest
You’ve got their attention. Now, it’s time to pique their interest. The next part of your content explains what your product is so the reader learns more about what they’re going to discover if they keep reading.
Desire
This is the big one – the benefits of your product that help to build the reader’s desire for it. The tool crafts a description that focuses on what makes your product special (hint – you can write about some features in your description prompt) so the reader doesn’t just want what you’re selling – they need it!
Action
There’s no point in creating desire if there’s no action to follow it.
This final section of your generated copy tells the reader what they need to do next to get their hands on the product you’re selling. And the tool even makes the call to action (CTA) simple – it writes one for you.
Customize Your Copy With The HIX Writer's AIDA Formula Generator
AIDA marketing is at its best when it’s written to appeal to a very specific audience. The more general the copy is, the less likely it is that your niche is really going to latch onto it. HIX Writer’s Attention-Interest-Desire-Action (AIDA) tool lets you customize your output with four smart ways to write for your audience:
- Product Name – Tell the tool what your product is called or, if you don’t have a name yet, what it does.
- Product Description – Features, benefits, any reasons you can think of to get someone to buy your product. Put it all in here and the tool will incorporate the information into the AIDA framework.
- Target Audience – Choose from eight potential audiences, ranging from everybody to specific niches, such as college students or pet owners.
- Tone of Voice – Give your content a specific voice that speaks to the audience to which you want to appeal. For instance, you can take a more professional tone for a B2B product, or switch to conversational when selling a training course to customers.
Powered by the GPT Language Model
You get a choice between two versions of the GPT language model when crafting your AIDA copywriting – GPT-3.5 or GPT-4.
GPT-3.5 is the older version of GPT. But that doesn’t mean it won’t create great copy. It’s trained on data available as of June 2021 and hits a staggering 175 billion parameters when crafting its copy.
GPT-4 is even more powerful – it considers a trillion parameters before writing your AIDA sales content. But that enhanced copy creation comes at a bit higher price.
